web design vt, web designers vermont

Web Design


What makes a website Outstanding?

We all know a good website when we see one, but there is more than meets the eye. Elements both visual and invisible help gain the emotional connection. It is about the brand. Not the logo, but the idea, your message, the core values and how they are presented.

Your website is a salesperson selling your objective 24/7. The balance of the following components is really what makes a website outstanding.

  • Appearance
  • Building interest
  • Usability
  • Structure
  • Hosting Servers
  • Creditability
  • Marketing

Appearance- using colors and themes to trigger emotions and evoke feelings will grab attention.

Building Interest- organized content focused around your objective. Stay on the subject.

Usability- intuitive navigation. Clicking any more than a few times is a few too many.

Structure- invisible coding results in fast loading, browser compatibility, and accessibility.

Hosting Servers– that have great up time and fast transfer speeds. No waiting.

Creditability- having a real domain, client testimonials and a phone number.

Marketing- good SEO practices to rank high on the search engines.

CMS Content Management System

speak easy

Let the voice of your company be your own. Take control of your content without playing the telephone game with your web designer. For decades people have been dictating web copy to their designers to publish on their website. Finally the technology has arrived to give you the freedom to update your website 24/7 from anywhere with an internet connection. From interchangeable image galleries to updating text and links, our updateable web solutions coupled with reliable tech support will give you the freedom to speak for yourself.



SEO Search Engine Optimization

visibility

It is one thing to own a beautiful website, but it is another to be listed on the first page of google and yahoo. All search engines have built-in programs that crawl the web 24-7 searching for different variables. These variables make up the specific search engines' criteria that is relevant for ranking your website. This criteria is ever-changing, so it is crucial to have your web team track criteria changes and make the appropriate code modifications. It usually takes a month before your website becomes recognized by these web crawlers. SEO defined.



Ecommerce Solutions

sell your products online

Ecommerce is for the business or company who is interested in doing a major portion of their sales online. This web solution will provide you with every tool needed to become a leader in your industry. Ecommerce systems:

  • organize extensive inventory data
  • open the lines of communication between your firm and the customer
  • process multiple credit cards through a secure server
  • automatically email transaction receipts
  • become a primary marketing and advertising tool that clarifies your brand and defines your quality




Web 2.0

dynamic interactive platform vs. 1.0 static

Wiki defines it best: The term "Web 2.0" is commonly associated with web applications that facilitate interactive information sharing, user-centered design, and collaboration on the World Wide Web. A Web 2.0 site allows its users to interact with each other as contributors to the website's content, in contrast to websites where users are limited to the passive viewing of information that is provided to them. Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups, and folksonomies.